Following the resounding success of the BMW Motorrad Days held in Berlin in 2022 and 2023, BMW Motorrad has announced the continuation of this iconic event in Garmisch-Partenkirchen nestled in the breathtaking Alps. BMW says it is responding to the passionate call of motorcycle enthusiasts worldwide, the world’s largest BMW Motorrad gathering promises to deliver pure motorcycle culture, a festive ambiance, and unparalleled riding experiences against the stunning Alpine backdrop.
For over two decades, the BMW Motorrad Days have captivated motorcycle enthusiasts from across the globe, becoming an annual highlight cherished by riders everywhere. Previously hosted in Berlin, at the heart of Europe where BMW motorcycles have been crafted for over half a century, the past two years have witnessed historic celebrations, including the 100th anniversary of BMW Motorrad, uniting BMW Motorrad employees and enthusiasts worldwide.
Through the BMW Motorrad Days, BMW Motorrad fosters a deep emotional connection with its global community, epitomising the brand’s commitment to its enthusiasts. For 18 consecutive years, Garmisch-Partenkirchen has been the host of the world’s largest BMW Motorrad gathering, set against the majestic Alpine panorama.
In the “Year of the GS,” Garmisch-Partenkirchen emerges as the quintessential venue, boasting magnificent surroundings, meandering roads, and nearby alpine passes—a haven for unforgettable motorcycle adventures, especially with the renowned icon of adventure riding, the GS.
Thus, it’s fitting that the BMW Motorrad Days return to this legendary locale from July 5th to 7th, BMW Motorrad will electrify the international community at the base of the Hausberg mountain, offering a showcase of new products, exhibitor displays, exhilarating test rides, and, of course, the cherished Bavarian traditions and legendary party atmosphere.
Stay tuned as BMW Motorrad will unveil more details about the BMW Motorrad Days 2024 in the coming days.