Bajaj Auto recorded 3.1 million motorcycle registrations worldwide in 2024, a 10.6% rise. It was not far from their highest record.
The data was provided by the website MotorCycles Data who track actual registrations by consumers, rather than sales invoiced to dealers by the manufacturers.
The company’s sales growth was almost entirely driven by domestic consumption, taking the brand to fourth place in India behind Honda, Hero, and Yamaha.
By contrast, Bajaj’s share in the global market saw some drops, apart the African continent, where the demand is for cheap vehicles and consumers are considering Bajaj Auto as an alternative to Chinese motorcycles. 96% of the total sales and exports were mainly to Africa, Bangladesh, Sri Lanka.
The manufacturer also holds a strong position in South America, exporting from the local plant based in Colombia.
Biggest gainers were India (+13.4%), Brazil (+136%), and Nicaragua (+53%). Markets that saw the sharpest drops were Bangladesh (-27%), Philippines (-10.2%), and Argentina (-15.6%).
Overall, Bajaj Auto lost one place in the world ranking, dropping to 6th, behind TVS Motor.
