Ducati ends 2015 business year with record sales figures led by its Scrambler lifestyle bike. (more…)
Ducati ends 2015 business year with record sales figures led by its Scrambler lifestyle bike. (more…)
BMW Motorrad records another stellar year in 2015 after achieving total sales of 136,963 units worldwide. (more…)
Famed British motorcycles manufacturer Triumph is ending the 2015 business year (which ended on 30 June 2015) on a high note after recording increased profitability compared to its performance in 2014.
Despite the challenging market climate, the British marque raised £10.3 million with its efforts, of which it recorded a £2.3 million in profits alone. This is a healthy recovery following a dismal 2014 performance where it recorded a loss £8 million. Reinforcing this is the fact that the brand also recorded healthy growth in 2015 in areas beyond its finances.
Firstly, the brand set out to enlarge its global footprint this year, and spearheading this was the revised Triumph Tiger 800 model that features six variants altogether. Also fuelling the growth was the introduction of four special edition versions of the outgoing air-cooled Triumph Bonneville classic bike.
The firm also released other special editions this year for models such as the Street Triple, Speed Triple and Speed Triple R, followed by the Thunderbird and the anniversary edition of the Rocket X. It is also worth noting that like the Bonneville, the Speed Triple series is being replaced with the updated new Speed Triple S and Speed Triple R models for 2016.
Beyond its model range expansion, Triumph also recorded a growth in several of its networks overseas such as India and Brazil. Presently, Triumph boasts a healthy India-based dealer network across 12 cities, resulting in the brand’s 13% market share growth there as well, followed by a 10% market share rise in Brazil too. Adding to this was the commencement of its sales and distribution in Thailand starting April this year, further cementing the Triumph brand’s overseas market presence too.
With a sleuth of new models set for market release in 2016, Triumph is expected to perform even better in the new year too. Leading this charge are several core models starting with new liquid-cooled Bonneville family, followed by the revised Speed Triple duo, not forgetting the updated iteration of its flagship Tiger Explorer range as well.
Source: MCN
It seems that the cash flow injection by new shareholders Mercedes-AMG have done wonders for the MV Agusta brand. MV Agusta looks set to end the year on a high note after it recorded a 30% increase of its sales for 2015.
The firm reportedly sold up to 9,000 units worldwide this year, with much of the brand’s growth recorded outside of its Italian home market. The brand’s performance in its home market remain rather flat with a0.1% decrease this year compared to 2014, but elsewhere, the MV brand is thriving to say the least. One key market for the brand is the UK where it recorded a staggering 140% increase compared to 2014.
The firm states that revenue is up by 30% for 2015, which means it is enjoying larger-than-average contribution margin of 40%. Much of this is contributed by strong sales performance of several premium models, notably the likes of the Tursimo Veloce and Dragster RR.
However, it is worth noting that MV Agusta did not unveil a new-for-2016 model during the recent EICMA 2015 show. Whether the brand is able to retain this momentum next year without a substantially new model remains to be seen.
Sources: Asphaltandrubber and Visordown
Organised and launched by WSF Travel & Tours Sdn Bhd back in September, this year’s running set out with several missions at hand whilst tying itself up with the monthly KL Car-Free Morning initiative.
The event this year is supported by several key partners including government bodies such as Tourism Malaysia, the Ministry of Youth & Sports (KBS), the Department of Road Safety (JKJR), the Royal Malaysian Police (PDRM), Kuala Lumpur City Hall (DBKL), as well as the Road Transport Department (JPJ) and its youth squad called the ‘Skuad Muda JPJ Malaysia’.
The event is split into two areas of its venue, which is the CIDB Convention Centre, with one part held outdoors and the other being indoors.
A tour of the indoor section reveals the presence of several manufacturers and their key dealer representatives. Amongst them include big names such as Moto Guzzi Malaysia,BMW Motorrad Malaysia, Triumph Motorcycles Malaysia via autohrised distributors Fast Bikes Sdn Bhd, the newly consolidated KTM Malaysia represented by dealer Kamalia Motoworld Sdn Bhd, as well as Kawasaki Motors Malaysia Sdn Bhd (KMMSB) represented by its super dealer Wilhin Motor (M) Sdn Bhd.
Also present here were several OEM brands and representatives. Leading this pack were the UK’s K-Tech suspension brand and its local distributor Kratos Motorsports. The specialist distributor is holding a special sale that sees all K-Tech products it carries enjoying a 10% discount throughout the festival’s duration, so for those in search for the optimum suspension setup for your bikes, this could be a good time indeed.
(Read more about K-Tech in our feature here)
Moving along outside, there were several smaller vendors present here alongside a vast line up of F&B stalls too. However, all eyes were on the event’s main draw for Saturday, that being its Malaysia Book of Records attempt at organising the largest gathering of Yamaha RX-Z motorcycles.
The move was meant to celebrate the model’s 30th anniversary in Malaysia, and the turn out was indeed impressive. Besides owners from the greater Klang Valley areas, much of the gathering saw the arrival many Yamaha RX-Z owners from out of state too.
Despite the rainy season getting the best of most, the gathering was indeed a success as it charted a record entry with a total of 2,277 Yamaha RX-Zs in the gathering, securing its spot in the record books in the process too.
For those wanting to attend, the 2015 Malaysia 2Wheels Festival is happening until Sunday (tomorrow). Directions to the CIDB Convention Centre can be obtained in the map we’ve attached below.
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